Websites for Dermatology Practices
Give medical patients a clear path to care and cosmetic patients the results they're searching for, all from one site built around your practice.
Why it matters
Someone with a suspicious mole and someone researching Botox are in entirely different mindsets, but most dermatology sites mash both into one undifferentiated services list. Neither patient gets the focused experience that would make them book.
Before and after photos are what actually sell filler, laser treatments, and cosmetic procedures, yet most practice sites skip them entirely or bury them behind a stock photo of a smiling model. Without real results, cosmetic patients have nothing to base a decision on.
A patient trying to get in quickly for a skin concern will call three practices before choosing, and the one with online booking and visible availability wins that comparison every time your competitor still requires a phone call.
Built in
Medical dermatology and cosmetic services get their own distinct sections, so a patient with a skin concern and a patient shopping for cosmetic treatments each land on content built for their actual reason for visiting.
Real results from real patients, organized by procedure, give cosmetic patients the visual proof they need to choose your practice over a competitor whose site only describes treatments in words.
Patients book directly from your site instead of calling to check availability, which matters most to the ones comparing wait times across several practices before deciding where to go.
Listing the plans you accept up front answers the first question medical patients ask before they ever call, filtering out mismatched inquiries and building trust with the ones who are a fit.
One flat plan
We build your site around your real practice, your providers, and your actual before and after results, separating medical and cosmetic care clearly instead of forcing them into one generic template. Your site is live in days, structured the way patients actually search for dermatology care.
Common questions
At minimum: a clear separation of medical and cosmetic services, real before and after photos for cosmetic procedures, online appointment booking, and your accepted insurance plans. Patients arrive with very different intents, and the site needs to route each one to the right information fast.
NXTDIGITAL builds your entire site for a flat $499 setup and $149 a month after that, which includes hosting, updates, and support. There's no separate charge for adding a cosmetic gallery or a provider page. It's one plan covering the whole practice site.
No. We build from your real brand, your logo, colors, provider photos, and existing procedure descriptions, and write the rest for you. You review it before it goes live and can request edits at any time after.
Your site is built to rank for local searches like dermatologist near me and procedure-specific terms in your city, with your services and location formatted the way search engines expect from a medical practice. Most patients choose a dermatologist close to home, so local visibility is the priority.
Yes. Updates are included in your $149 monthly plan. When you bring on a new provider or want to add fresh results to the gallery, you send the update and we make the change, no developer required.